Australia Day aside, there's one positive about this time of the year that gets us talking: The Meat and Livestock Australia lamb ad.
This year's campaign has dropped and it's a cracker - pitching a fairly convincing solution to Australia's political and sporting woes: joining New Zealand.
"As we all know, Australia is the greatest country on earth, but frankly right now, New Zealand is doing Australia better than Australia," one politician says.
"We're cheating at sport, we can't even hold onto a Prime Minister."
The ad closes with Australian politicians meeting with New Zealanders who agree to consult their Prime Minister Jacinda Ardern and find a different day for Australia Day.
Check it out: