What People From Adelaide Actually Think Of The ‘Old Mate’ Tourism Ad

What do you think?

Team 107

3 September 2019

Team 107

Article heading image for What People From Adelaide Actually Think Of The ‘Old Mate’ Tourism Ad

South Australia

Rather than sparking excitement around the state, a new South Australian tourism ad has been criticised for being ‘ageist’ and just downright depressing.

In case you haven’t seen it yet, take a look:


This morning, Bec & Cosi talked about the ad with listeners to see if anyone actually likes it, before State opposition leader Peter Malinauskas even called through with his two cents!

Take a listen:

If you were keen for a quick getaway, Bec & Cosi are currently giving away a trip a day, so you can enjoy a much-needed break! 

You could be glamping under the stars in the Coonawarra, shopping with your bestie in Melbourne, or chilling under Fiji palm trees.

You could have a romantic weekend in the Barossa, unplug in a CABN in the Adelaide Hills, or make memories with the kids in Clare.

It's time to reconnect, reset, and most importantly…relax!

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