Fancy brushing your teeth and making a difference, at the SAME time? Now you can.
It all began when 25-year-old Gold Coaster, Urissa Chinia, learnt that more than 30 million toothbrushes end up in landfill each year, including DIY kits that contain harmful ingredients. So she set out to make a different.
One year later, LoveSmiles was born: Australia’s first vegan, non-toxic and peroxide free, DIY home-teeth whitening kit made from biodegradable products.
"Lovesmiles links to sustainability to health and wellbeing. When you purchase an LS teeth whitening kit, you're not only reducig your carbon footprint, but also whitening your teeth with a non-toxic product made from 100% activated coconut shell, which is better for your overhall health"
- Urissa Chinia, Lovesmiles
And it's helping to pay for the planting of native eucalyptus trees to feed the injured animals at Currumbin Wildlife Hospital.
Many DIY teeth-whitening kits contain nasty hydrogen peroxide levels as high as 16%. This is despite that the Australia Dental Association recommended level should not exceed 6% asset by .
"It's frightening to think what those levels can do to your teeth as well as your body when used for a prolonged period of time"
- Urissa says.
The bamboo toothbrush features bristles that contain charcoal reactive ion, which adsorb dental plaque. The brush also adsorbs moisture to prevent bacteria in the bristles and take care of gum health.
In Australia, toothbrushes, toothpaste tubes and packaging are big contributors to the single use plastic problem that makes up 1000 tonnes of landfill each year. The plastic they're made of won't break down."
- Urissa says.
Lovesmiles partnership with Currumbin Wildlife Hospital aims to reduce the cost of caring for these native Australian animals.
A potion of each sale will go to the cost of planting native gum trees that will later be used as food for sick koalas.