We ALL love affordability, especially when it comes to buying new makeup.
This week on the Fashion Avenue podcast, I chatted to Priceline Pharmacy Makeup Director, Sarah Laidlaw, to talk all things tips, tricks & product recommendations when it comes to shopping for all of your makeup bag contents!
Before we get to the fun stuff, I thought I’d let you know that Sarah Laidlaw has had a beauty career spanning over 26 years across hair and makeup, from winning copious amounts of awards – one recently being Australian Makeup Artist of the Year – so, you could say she knows her stuff! In saying that, tune in below for some tips on how to achieve the perfect makeup look for less:
Ace your base
When you get your base right, everything seems to fall into place! Sarah recommends choosing base products that work with the type of skin you have. Mattifying primers, moisturisers and foundations for oily skin will have your skin shine-free and flawless. If you’re after a dewy finish, simply reach for base products that give you a gorgeous glow.
Product highlight: Maybelline Fit Me Matte + Poreless Foundation $21.95
Adding a pop of colour is easier than you think
When it comes to adding a pop of colour, there are a few different ways you can do this without looking like you’ve come straight off the runway – unless, of course, that’s the look you’re going for – then power to ya! Sarah says you can always tone down colour by reaching for softer tones and pastel shades if you don’t want to go all out on the eyes. Otherwise, a lip colour always works wonders!
Product highlight: Rimmel Stay Matte Liquid Lip Colour $14.95
Lashes are ALWAYS a good idea
Need a bit of ‘oomph’ to your makeup look but you’re not sure how to get it? Add a pair of false lashes! Don’t worry, you don’t have to look like you’re from RuPaul’s Drag Race either! If you prefer to be a little bit more subtle, a pair of natural-looking lashes will do just the trick. Sarah loves the look of Ardell Natural Demi Wispies because they mimic real lashes. They’re a popular style for a reason!
Product highlight: Ardell Natural Demi Wispies $10.99
Don’t be shy trying new brands and new products
The INCREDIBLE thing about Priceline (well, there’s many things) is that they often have new brands lining the shelves and brand new products waiting and ready for you to get your mittens on! I personally cannot WAIT until The Quick Flick hits stores, as well as theBalm Cosmetics! There’s always something new to try, so don’t be shy! Introduce yourself to new things – you’ll be damn glad you did!
Product highlight: Napoleon Perdis Auto Pilot Pre-Foundation Skin Primer $59
Take advantage of sales
There’s nothing more fulfilling than stumbling into Priceline (not sure why you’d be stumbling, but let’s roll with it) and finding they’re having a 3-day 50% off cosmetics sale! If you’re not aware (and why wouldn’t you be?! Answer now please.), Priceline have MASSIVE sales off a range of products multiple times a year (cosmetics, hair, skincare – you name it!). This is the best time to pick up on cult favourites and new must-haves. Plus, make sure you’re a Priceline Sister Club member so you get those points, gurrrrl!
Product Highlight: Australis Fresh & Flawless Pressed Powder $13.95